Law Office of Lainey Feingold
Disability Rights Legal Advocacy

Last month, the American Cancer Society (ACS) announced a comprehensive initiative to improve access to its materials by people with visual impairments. Using the alternative dispute resolution method known as Structured Negotiations, ACS worked with the American Council of the Blind (ACB) to improve the accessibility of its website and to develop a pilot program for providing accessible information. As described in this post, print information is now available in Braille, Large Print, mp3, audio CD and accessible electronic formats.

Access to information is a civil right and is key to full inclusion of people with disabilities into modern society. Please share this post and help spread the word about the availability of cancer-related information in formats that people who are blind and visually impaired can read.

American Cancer Society’s New Website Designed for Enhanced Accessibility

Blind Community Leaders Praise ACS Initiative; Alternative Format Pilot Program Also Underway

Atlanta (February 23, 2011)– The American Cancer Society (ACS), in collaboration with the American Council of the Blind (ACB), has taken affirmative steps to make its newly redesigned cancer.org website and other information accessible to people with visual impairments. The American Cancer Society’s new website provides an improved experience for anyone looking for information, help or ways to fight back against cancer. The new cancer.org is divided into four main sections – Stay Healthy, Find Support & Treatment, Explore Research and Get Involved – that reflect the primary ways the American Cancer Society helps save lives from cancer.

The ground breaking agreement posted here recognizes the growing importance of accessible health care information to people with visual impairments. Working with the American Council of the Blind (ACB) in the Structured Negotiations process, the American Cancer Society (ACS) has agreed to design and generate its website in accordance to well accepted web accessibility standards. ACS has also agreed to undertake a pilot program for making its print materials available in alternative formats including Braille, Large Print, audio and electronic formats.

On January 10, 2011, Lainey Feingold testified at the San Francisco Public Hearing on the Advance Notices of Proposed Rulemaking to Revise the ADA Implementing Regulations. The hearing was the last of three held in conjunction with proposed rules on web accessibility and other issues. In her comments, posted here, Lainey urged the Department not to re-invent the wheel, and not to make any rule that would be a “Do Not Enter” sign on the information highway.

As regular readers of LFLegal know, Major League Baseball (MLB) has shown great commitment to web site accessibility throughout the 2010 season. As the World Series begins this week, the American Council of the Blind (ACB) and its affiliates in Massachusetts and California continue to work with MLB on the accessibility of mlb.com and the team sites. The feedback of baseball fans with visual impairments is essential to that effort.

The California Council of the Blind and three California residents with visual impairments have filed a lawsuit against JetBlue Airways in Federal Court for the Northern District of California. The lawsuit alleges that JetBlue has violated California law by maintaining a website and operating airport check-in kiosks that are inaccessible to individuals with visual impairments. The lawsuit is based on three California laws: the Unruh Act, the California Disabled Persons Act, and the California Unfair Competition Law.